SolRise: Organic Community Growth

Building a 10k+ Member Discord Community from Scratch in 2 Weeks for a DeFi Launch.

Project Intro & Goals

SolRise, a DeFi project in its launch phase, needed to rapidly build a vibrant and engaged community from the ground up. The primary objectives were to attract a substantial number of active Discord members and engage a wide network of Key Opinion Leaders (KOLs) to generate buzz and credibility.

Strategy Summary

DefiReach provided an end-to-end community growth solution, focusing on:

Organic Community Building: Implementing strategies to attract and retain genuine community members on Discord.
Influencer Management: Identifying, vetting, and managing relationships with over 100+ KOLs.
Compelling Storytelling: Crafting and disseminating a strong narrative for SolRise to resonate with the target audience.
Engagement Flows & Activities: Designing and executing interactive campaigns, AMAs, and contests to foster community participation.

Visuals & Mockups

Illustrative mockup of Discord community engagement.